PR Strategy – Why good media relationships are your business’s best friend
March 10, 2023
A PR strategy without a plan for media relationship management isn’t a PR strategy. We tell you how to do it, and why it’s important.
comms strategy
For PR strategy – think like a journalist, not like a marketer
February 23, 2023
To get the media to care about your company, you need to put yourself in the shoes of a journalist.
