In Spring 2023, Finnish fintech Membrane Finance launched EUROe – the first, and at that time, the only EU-regulated crypto stablecoin. San Francisco Agency was Membrane Finance’s PR partner in planning and executing two separate PR campaigns: the EUROe launch and a partnership announcement with Gaia-X integrator deltaDAO to bring EUROe to the Gaia-X Web3 ecosystem as the main settlement token.
San Francisco Agency planned and executed two international PR campaigns targeting crypto, fintech, technology, startup, and trade media in finance and crypto topics. San Francisco created the press releases together with the Membrane Finance team, pitched the story to VIP journalists, helped to arrange interviews with journalists, distributed the press release and provided a media coverage report.
The two announcements were covered by various fintech and crypto media globally, especially in Europe and USA, including Cointelegraph, Coinspeaker, The Block, Financial Express, Investing.com and TradingView. Membrane Finance’s CEO was interviewed by various fintech and crypto media.